When is the Sephora spring sale in Canada? What we know so far (2025)

Spring is just around the corner, which can only mean one thing: Sephora’s annual Spring Savings Event won’t be far behind.

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While the sale isn’t for a few weeks, Sephora has already shared some early details, including key dates that shoppers should take note of. If you’re a Beauty Insider (Sephora’s loyalty program) anxiously awaiting this year’s sale, here’s what we know so far about this season’s biggest beauty event (plus some of our favourite Canadian brands to shop on sale).

What: Sephora Spring Savings Event
When: April 4 – 14, 2025
Who can shop: Sephora Beauty Insiders (Insider, Rouge and VIB members)

Sephora spring sale key dates

Sale start dates and discounts for Sephora’s Spring Savings Event vary depending on your Beauty Insider status. However, all Beauty Insiders can save 30 per cent on Sephora Collection products from April 4 – 14, 2025.

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Rouge: Take 20 per cent off — April 4 – 14, 2025
VIB: Take 15 per cent off — April 8 – 14, 2025
Insiders: Take 10 per cent off — April 8 – 14, 2025

Who can shop the Sephora spring sale

Sephora’s spring sale is only open to Beauty Insiders, also known as members of the retailer’s loyalty program. If you’re not already a member, you can sign up for free to save on your next purchase. Once the sale begins, members can use the code SAVEMORE at checkout to apply the discount.

What’s included in the 2025 Sephora spring sale?

With a few select exceptions, just about everything is included in the Spring Savings Event. It’s the perfect time to take advantage of up to 20 per cent off highly coveted beauty must-haves like the Dyson Airwrap, Shark FlexStyle or rarely-discounted beauty brands.

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What’s not included in the 2025 Sephora spring sale?

Discounts don’t apply to MAC Cosmetics VIVA GLAM products, in-store services, previous purchases or gift cards. There are also customer limitations on select items, including limits of one Dyson item, one Shark Beauty item, three The Ordinary items and three Nutrafol items per transaction.

Canadian beauty brands at Sephora

While Sephora may not be a Canadian brand (it originated in France), there are plenty of home-grown beauty brands available to shop once the sale begins.

Makeup:

• BASMA Beauty: Burn survivor Basma Hameed launched BASMA Beauty in 2021 as a way to create makeup formulas for every skin tone, texture and undertone.
• Cheekbone Beauty: Headquartered in St. Catharines, Ont., founder Jenn Harper incorporates her Indigenous roots into a modern makeup brand.
• ILIA: Vancouver-born siblings Sasha and Zac Pvlasic are the brains behind this clean skincare-powered makeup brand.
• MAC Cosmetics: Founded in Toronto in 1984 by Frank Toskan and Frank Angelo to meet the needs of makeup artists.
• Nudestix: Toronto-based sisters Ally and Taylor Frankel, with the help of their mother, created Nudestix to offer barely-there makeup that highlights natural skin.
• Velour Lashes: Toronto-based Velour’s cruelty free false eyelashes are individually hand-made with luxury materials.

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Skincare:

• Skinfix: Headquartered in Halifax, Skinfix delivers clean, clinically proven products to support the skin barrier.
• Sahajan: Inspired by the centuries-old tradition of Ayurveda, Sahajan was founded by Toronto’s Lisa Mattam in 2015.
• Blume: Vancouver sisters Taran and Bunny created Blume to focus on products that protect the skin barrier and deliver gentle active ingredients to benefit the skin.
• The Ordinary: Founded in Toronto in 2016 by Brandon Truaxe, The Ordinary began with the idea to challenge the beauty industry by offering high-quality skincare at accessible prices.
• The 7 Virtues: The 7 Virtues is an aromatherapy clean perfume brand that sources sustainable and upcycled oils, and began as the bestselling book, The 7 Virtues of a Philosopher Queen.

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